ASU Logo Dispute

By: Aisha Greer
By: Aisha Greer

There is something a little different about Alcorn State University. They have stopped using their old logo featuring a profile of a Native American and have switched to a new logo, a letter A with the word Alcorn written through it. So, why the change? Alcorn State University President Dr. Clinton Bristow explains.

"Ethnic groups at this point are very sensitive about how you present them so we want to make sure we are presenting an ethnic group if we continue in the proper way," said Bristow.

Although there are no current plans to change ASU's Braves nickname, Bristow says the next target could be the school's mascot.

"In terms of the brave on the sideline, we have made a decision to sue the brave on the sideline, but the decision for us now is the main brave and that has not been made," said Bristow.

Jonas Crenshaw, a former student of the university says the change could have several effects.

"As a former student and sports fan I would be hurt and it would take a lot of getting use to. You’re talking about 100 years or more of a mascot; it would change traditions, uniforms, music selections and more so it would definitely impact a lot of areas," said Crenshaw.

If the brave is given the boot from ASU, it would be the college mascot in Mississippi to come under such scrutiny. The University of Mississippi met criticism for their Colonel Reb mascot, a bearded old man critics say is reminiscent of a plantation owner.

Alcorn state school officials say their decision to back away from the use of Native American imagery was not influenced by Ole Miss.

"I think they will make a decision that is in the best interest of the University and population," said Crenshaw.


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