Christmas Returns

By: Chris Brennaman
By: Chris Brennaman

Early Tuesday morning, stores reopened their doors after being closed for Christmas. Just like the days leading up to Christmas, customers took gifts to the registers. However, many of them, like Merritt Barry, were exchanging the gifts for something else they liked better.

"I came here to exchange some gifts from the Christmas holidays. I had a game camera that I didn't want," Barry said. "It took regular photos, I wanted the one that took digital."

Store officials say that Monday was be the busiest day for returns and they will stay busy throughout this week before the rate of returns drops off next week.

According to both managers, changes were made that made the returns go quicker than in the past.

"Last year we only went with three lines for returns, this year we went to eight and that's helping everything move much smoother," said Michael Hughes, an assistant manager at Wal-Mart.

A trend that stores are seeing increase this year is the sale and redemption of gift cards.

"The amazing thing is our gift cards are accounting for about 42 percent of today's sales so far," said Dennis Hall, the store manager for McRae's. "So, that's a good indication that we sold a lot of gift cards prior to Christmas and customers are coming back to redeem those gift cards."

With new designs on gift cards and accessories like stuffed animals and designer boxes it makes it a little easier to personalize the gift cards.


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