According to the National Retail Federation, online shopping for the months of November and December is expected to increase by anywhere from 13% to 15% over last year to as much as $82 billion.
As more people shop online, the head of the Mississippi Better Business Bureau is advising the use of caution.
"Be very careful! Websites can look very good," says John O'Hara. "People can even take the Better Business Bureau logo and put it on there. If you see a Better Business Bureau logo on an online shop click on it, if it does not take you to the Better Business Bureau website and show you the rating of that company, it is not a Better Business Bureau accredited business."
With Mississippi ranking 12th in the nation when it comes to identity theft, O'Hara says all too often scam artists use websites for fake companies to lure victims.
"You want to watch who you give information to. So, you want to verify who you are shopping with; you want to check them out. You can also look at our website to see if we have information on them, and we have information on everybody in the United States that should be out there."
To report a scam or find out if a business is legitimate, call the Better Business Bureau at 1-800-987-8280 or log onto its website at www.bbb.org.
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