Richard Petty's name will remain active in NASCAR under a rebranding of the new team created by the merger of his organization with Gillett Evernham Motorsports.
The new team will be called Richard Petty Motorsports (RPM), capitalizing on the seven-time champion's marketability.
The two race teams agreed to merge earlier this month in a partnership that keeps the sponsor-strapped Pettys in racing. Reed Sorenson will drive the famed No. 43 Dodge for RPM this season.