JACKSON, Miss. (AP) - Mississippi Attorney General Jim Hood is joining 49 other attorneys general as a lead state in a multi-state, bipartisan investigation of tech giant Google’s business practices.
The coalition announced plans to investigate Google’s control of online advertising markets and search traffic that may involve anti-competitive behavior, harming consumers.
Legal experts from each state will work in cooperation with federal authorities to assess competitive conditions for online services and ensure that Americans have access to free digital markets.
The state says this investigation will initially determine whether Google, or any other business entity controlled by Google, illegally established or maintained a monopoly or restrained trade in internet advertising.